CASINO-GRADE GAMIFICATION FOR CANNABIS

The stakes
have never
been higher.

The digital scratcher built for cannabis dispensaries. Plug into your loyalty program, reward your best customers, and turn every visit into a winning moment.

Play the Demo →See how it works
THE ORIGIN STORY

We learned this playbook
on the casino floor.

HighStakes was built by Pinelands Marketing, founded by Brett Hahn, a 15-year CRM veteran from Caesars Entertainment, Vail Resorts, and Comcast. The same loyalty mechanics that keep high rollers coming back to the tables work for cannabis retail. We know, because we built them.

Cannabis retail has been stuck in batch-and-blast discounting. HighStakes breaks that cycle by giving customers a reason to engage that has nothing to do with another 20% off coupon.

CRM PEDIGREE
CAESARS
Loyalty programs, VIP clienteling, segmentation
VAIL RESORTS
CRM across 250+ retail locations
COMCAST
Nationwide loyalty program rollout, CDP implementation
C3 INDUSTRIES
Cannabis CRM, scaled 15 to 31 stores across 6 states
HOW IT WORKS

Three steps. Real engagement.

01

Earn

Customers earn scratchers through loyalty tier, purchase milestones, birthdays, or campaigns. You set the rules.

02

Play

Pick three of nine panels. Animated reveal. Real prizes, points, products, or cash discounts tied to your inventory.

03

Redeem

Wins flow back to your POS or loyalty platform. Customers come back to claim. You see every play, every win, every redemption.

Stop discounting.
Start engaging.

Cannabis retail spends millions on percentage-off promotions that train customers to wait for the next deal. HighStakes gives them a reason to show up, even when there isn't a sale.

Try the Demo →